The subject matter was a complete departure from his preparatory studies at the University of Vienna, where the subject of the thesis for his second doctorate degree was the theory of Zurechnung, the imputation of value. His approach to economics was firmly rooted in the Austrian tradition of the subjective theory of value and marginal utility, where the value of any good was derived from the necessarily subjective demand of individuals. But, as Hayek wrote in an essay published in 1926, “The doctrine of marginal utility makes it possible to equate the subjective value of economic goods with a certain level of utility yielded by them if the good yields this utility directly and in isolation. . . . However, this principle is not immediately applicable to those goods which cannot by themselves satisfy certain needs and wants but which are able to do so only in combination with other economic goods. . . . [T]he problem of the derivation of the value of the individual producer goods from the jointly produced level of utility has entered into the economic literature under the name of Zurechnung (in English, imputation). . . .” And not to underestimate the difficulty, Hayek announces, “Consequently, the whole of economic theory rests on the explanation of the value of producer goods and thus on the theory of imputation.” It is not then surprising that Hayek consistently finds the consequences of monetary imbalances in adverse changes in the relative prices of producer and consumer goods.
—Stephen Kresge, ed., editor’s introduction to The Collected Works of F. A. Hayek, vol. 5, Good Money, Part I: The New World, by F. A. Hayek (Indianapolis: Liberty Fund, 1999), 5.
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